Biznes Fakty
Poles are buying gold en masse. This could be an 'absolute record'
By 2025, it is predicted that Poles could acquire more than 20 tons of gold, marking a historic high, as reported by Friday’s „Rzeczpospolita”. The surge in investor interest is attributed to the climbing prices of this precious metal.
„All signs point to 2025 being a pivotal year for the gold market in Poland, both in terms of pricing and investment volumes,” assert experts from Mennica Skarbowa, which is listed on the NewConnect market and claims to be the country’s largest distributor of investment gold and other precious metals.
The global rise in gold prices this year has driven sales in numerous countries Złoto2-16.jpg ShutterstockPoles are increasingly inclined to invest in gold.
The company reported over PLN 270 million in sales revenue for the first quarter of this year, reflecting nearly a 50% increase compared to the previous year. Its CEO, Jarosław Żołędowski, estimates that if the current sales growth trends persist over the coming months, then in total for 2025, Poles could purchase over 20 tons of gold, setting a new historical record for our nation,” the newspaper states.
„Rz” highlights that other local gold and precious metals retailers are similarly experiencing unprecedented growth in turnover dynamics, with the World Gold Council (WGC) also noting a global record.
„According to its statistics, the start of this year marked the best first quarter in nearly a decade (since 2016), not only due to the rapid rise in gold prices, which in April briefly surpassed the psychological threshold of USD 3,500 per ounce, but also thanks to record purchases totaling 1,206 tons globally. This was significantly aided by a sudden surge in demand from ETF funds investing in the yellow metal, along with acquisitions by central banks, including the National Bank of Poland,” the daily emphasizes.
Gold is making its way to Poland
It recalls that NBP President Adam Glapiński reported in early May that gold reserves had exceeded 509 tons (which is an increase of 61 tons since the end of December last year), highlighting that with these reserves, NBP now ranks 12th in the global standings of central bank gold reserves, even surpassing the European Central Bank.
Poland holds over 500 tons in gold reserves ShutterstockIn the realm of gold investment, as „Rz” points out, retail investors in Poland are also making strides, as in the initial months of 2025, they surged to purchase bars and coins crafted from the yellow metal. – We are not only witnessing a significant increase in the number of customers, but they are also making considerably larger purchases compared to last year – Michał Tekliński, a gold market expert from the Goldsaver.pl website and online store within the Goldenmark Group, which proudly reports an over 80% rise in sales for the first quarter year-on-year, informs the newspaper.
According to Tekliński, Polish investors show a strong preference for one-ounce and 100-gram bars, alongside one-ounce Australian kangaroos, coins minted by the Perth Mint in Australia. Conversely, Mennica Skarbowa highlights the increasing popularity of smaller-weight coins and bars (under one ounce) across Europe, as they are easier to resell.
As „Rz” notes, Poland has emerged as such a significant market globally that the World Gold Council intends to accurately assess the sales of this precious metal in our country (similar to its approach in other major markets) and to include Poland distinctly in its statistics.
